Amazon to Acquire Zappos.com for $847 Million – Bits Blog – NYTimes.com: Big news in the e-commerce world. Zappos was always great at humanizing their brand and being very customer-focused. That philisophy is in sync with some of Amazon’s core beliefs, and I don’t doubt it played a major role in the acquisition. That, plus the significant market share Zappos has in a rapidly growing sector of e-commerce.
