From the category archives:

inspiration

Apple News Format and the Custom News Feed

by Ian Rosenwach 6.8.2015

RSS will always hold special place in my heart. The first two web products I built were RSSColumns; an RSS feed aggregator with 1-click RSS subscriptions for your Google Reader or My Yahoo! pages, and a mobile RSS feed aggregator and syndicator called WordTube. (Warning: the sites do not meet modern design standards.) Today Apple announced Apple News Format, a […]

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Only Apple

by Ian Rosenwach 9.11.2014

Now I know what “Only Apple” means. After reading more about the Apple Watch late last night 1, it became clear to me that only Apple could launch the products services they can at the scale they can. Below are some of the elements that, when combined, make Apple the only Company that can accomplish what they […]

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The new iPhones and segmentation

by Ian Rosenwach 9.10.2013

Today Apple announced the iPhone 5S and 5C. What I’m going to hypothesize here is that these phones are made for different types of customers.  The 5S is for the loyalists; people that will happily pay up for the latest phone.  The 5C is different – the goal is to make the iPhone accessible to […]

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Lessons from Steve Jobs

by Ian Rosenwach 8.24.2011

Steve Jobs means a lot of things to a lot of people.  I thought I’d write down a few themes which I think he personifies. There’s a lot to say and plenty of people saying it! Here’s my .02 – Inspiring Leadership Scales – Steve gives Apple a soul.  I’ve visited the Apple campus and […]

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Book Review: The Facebook Effect

by Ian Rosenwach 3.7.2011

This weekend while in Florida I read The Facebook Effect, by David Kirkpatrick. Overall it was a great read. I highly recommend it if you’re interested in what qualities are found in companies that get big fast.  Maybe even more so it’s a book about what makes great Technology and Internet Company leaders. This book […]

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Unleashing Creativity: A Technique for Producing Ideas

by Ian Rosenwach 2.21.2011

Today I read a small, interesting book called a Technique for Producing Ideas.  It was recommended to me by one of my Columbia Professors.  The book was written in 1965 by James Webb Young, an Advertising man.  You get the sense this book was written during the “Mad Men” times.  Advertising was an art.  A […]

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Book Review: Odyssey – Pepsi To Apple, by John Sculley

by Ian Rosenwach 3.4.2010

In Odyssey, Pepsi to Apple, John Sculley tells his story of working at Pepsi and then as President at Apple. Sculley was at Apple from 1983 – 1993 as CEO.  The book was written in 1988 while Sculley was still Apple CEO. There is one good reason to read this book and that is to […]

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Companies with Soul

by Ian Rosenwach 10.29.2009

Can a Company have soul? We all have certain perceptions about products or services we use.  Some of them have a certain ‘glow’ about them.  Perhaps it’s because they are doing something different, something that touches our core and reminds us of something real. What does it mean for a Company to have soul?  First […]

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Running in Place

by Ian Rosenwach 7.28.2009

“…Nelson Mandela (a cross-country runner who still jogged seven miles a day in place in his cell)” From BBC NEWS | UK | Magazine | To live is to jog It’s inspiring to hear that Nelson Mandela did not let his prison cell contain him.  He ran in place every day.  Everyone should think about how […]

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Steve Jobs on Apple’s core value

by Ian Rosenwach 7.26.2009

Steve Jobs on Apple’s core value – “We believe that people with passion can change the world for the better”

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