From the category archives:

social media

Book Review: The Facebook Effect

by Ian Rosenwach 3.7.2011

This weekend while in Florida I read The Facebook Effect, by David Kirkpatrick. Overall it was a great read. I highly recommend it if you’re interested in what qualities are found in companies that get big fast.  Maybe even more so it’s a book about what makes great Technology and Internet Company leaders. This book […]

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Why Sharing Matters

by Ian Rosenwach 1.30.2011

I’ve been familiar with GetGlue for a while but haven’t been compelled to sign up.  For those of you that haven’t heard, GetGlue lets user check in to various activities, like watching a movie or sporting event. Today, I took the plunge. In this post I’ll tell you what compelled me to join GetGlue, and […]

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The Appeal of Chatroulette

by Ian Rosenwach 2.14.2010

I first heard about Chatroulette in New York Magazine.  Yesterday the New York Times got the founder, Andrey Ternovskiy, to talk about the site.  He’s a kid having fun.  Fred Wilson wants to meet him. Chatroulette may not be here to stay, but it means something and point to how to attract users on the […]

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The Tyranny of the 10 MB Tumblr Audio Limit

by Ian Rosenwach 8.23.2009

As great as it is that Tumblr allows users to share a song and other audio, there is a 10 MB limit. I run into this barrier from time to time. Most recently trying to upload Backwards Down the Number Line, the new single from Phish’s forthcoming album Joy. I’m sure we can all agree […]

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Friendfeed becomes Facebook Friendfood

by Ian Rosenwach 8.10.2009

Today Facebook acquired Friendfeed for approximately $50 million in cash and stock, according to the WSJ. I use Friendfeed for work, but not personally. We have 190 subscribers.  It seemed like a nice way to aggregate all our different social media feeds, and I put the widget on our blog.  I also wanted to reach […]

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bit.ly makes connections in the Twitter Network

by Ian Rosenwach 8.3.2009

Twitter URL Service Bit.ly Says No to Ads, Yes to Data-Mining News | Epicenter | Wired.com I’m intrigued by bit.ly. It may be easy technology to replicate (at least the URL shortening part), but they were the early entrant into a growing market. Their analytics is clearly their core. Twitter may have a giant Network, […]

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Business blogs and evangelism

by Ian Rosenwach 7.21.2009

Why business blogs should focus on cheerleaders, not lead-generation – Blog – Startups + Marketing + Geekery: Interesting post about how corporate blogs are best utilized to empower and strenghthen “cheerleaders” as opposed to generating leads.  Cheerleaders are your brand advocates – your most loyal, fierce customers.  They can have a big impact when provided with […]

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